The Place I Love
The project comprises three phases. During the first phase, which will last until 30th September of this year, citizens will have the chance to nominate the place they love via the website http://www.mestokojevolim.rs/, facebook page, the bank’s contact centre, and specially designed cards in Banca Intesa branches, or by sending a photo to the email address: firstname.lastname@example.org. In the second phase of the project the members of expert jury will create a list of ten most relevant localities for which citizens will be able to vote until 30th November this year. It has been envisaged that during 2012 Banca Intesa restores at least three most voted places by using its own funds.
The non-profit project “The Place I Love” has been inspired by the initiative “I luoghi del cuore“(Place in your Heart), which is carried out in Italy by the non-profit organization FAI with the support of Intesa Sanpaolo.