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Banca Intesa receives two PR recognitions

Last night the Serbian Public Relations Association granted two prestigious recognitions to Banca Intesa in two categories: Corporate communications and Brand and marketing PR for the ‘’Revive plastic“ Project.

On the thirteenth annual PR reception for the best communication campaigns, projects and initiatives in 12 categories, there were the record number of 96 works, and 36 projects from corporate, public and non-profit sector entered the final selection.

Banca Intesa participated in the competition with 5 projects. Besides the two awarded projects, in the final there was the ’’Prolonged deferred“ Project in the category of Integrated campaign.

This year’s award ceremony in the field of communications attracted 13 state institutions, 26 companies which presented their works either independently or through agencies and 10 public relations agencies.

Serbian Public Relations Association was founded in 2004 following the tradition of the Yugoslav PR Association - the oldest professional organization in this field on the territory of former SFRY. Founders of the Association were respectable representatives of Universities, agencies for public relations, state institutions and organizations, and large private companies.

 

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